Chapter 488 From 0 to 1
Chapter 488 From 0 to 1
What's even more terrifying is audience retention.
Day 1: Observing the operation.
The contestants were identified on the second day.
On the third day, I started supporting someone's advancement.
On the fourth day.
Countless viewers are so nervous in the live stream that they dare not breathe for the sake of their favorite players.
Allowing overseas athletes to participate was also a stroke of genius.
Each overseas player attracts the attention of players from their respective countries and regions.
Even if a contestant is eliminated, a significant portion of these viewers will remain to watch the subsequent matches.
this means.
The popularity of the second Zhengfeng Cup no longer depends solely on Jiang Feng.
The appeal lies in the competition format itself, the players themselves, and Delta itself!
The major broadcasters have made a killing.
The English-language platform originally reserved only two tournament slots.
The number was increased to eight on the second day.
On the fourth day, the number increased to twelve.
Still completely sold out!
The South Korean broadcasting platform launched a special membership program for the event, and the number of new paying users in just four days broke the record for the FPS division.
One of the partners in the Middle East has already recouped all its broadcasting costs based on the revenue from GG, memberships, and gifts in just the first four days.
The remaining three days are the qualifying rounds.
And then the actual offline competition.
It's all profit!
The guaranteed licensing fee of 6.86 million yuan, which seemed expensive at the time, now seems ridiculously cheap.
According to the original contract model of low guaranteed minimum and high commission, the more profits the platform earns, the more it earns.
The higher the revenue share, the better!
By sheer luck, we've struck it rich!
The second round ended less than two hours ago.
Chen Yichen's business email inbox is full again.
The second Contenders Cup proved Delta Esports' future potential; at least in tournaments like the qualifying rounds, individual competitive rankings were validated!
A complete commercial chain for the event is beginning to take shape!
The major broadcasters made a fortune.
But the ones who truly benefited the most were the Delta officials.
Shenzhen.
The Delta Project Team Meeting Room.
Yi Feng sat in the main seat, looking at the backend data on the big screen, and remained silent for a long time.
The number of viewers displayed on the screen is not the number of people watching the Challenge Cup.
It's the game's data itself.
During the second round of the competition.
The Delta Global Search Index has broken historical records for four consecutive days.
The number of participants in high-level domestic rankings has increased significantly.
The number of active players on overseas servers has also seen a significant increase.
The most dramatic curve appears after 9:30 p.m. every night.
9:30.
The tournament server has disabled matchmaking.
Logically speaking...
After watching three hours of competition, the audience should take a break.
But the truth is quite the opposite.
Every day after the competition ends, regular servers experience a new surge in online users!
Countless viewers couldn't resist the urge to play after watching the game.
Turn off the live stream.
Open the game.
I want to try it myself!
Some people are imitating the aggressive attack routes used in the game.
Some people even had the idea of aiming for a higher rank for the first time.
past.
Delta Gaming faces a huge challenge.
The popularity of an event and the popularity of a game are not entirely the same.
Many people play games, but few people watch the matches.
But the second edition of the Challenge Cup was different.
It's amazing that so many people are watching it, and it even boosts the game's popularity.
Half an hour after the game ended.
This became the time slot with the most new matches added each day in Delta.
I saw this data.
The event organizer in the conference room took a deep breath.
"The viewership conversion rate is outrageous."
"None of the events we've held before combined have been as effective as this one."
The others also had complex expressions.
S3 preview time.
The project team announced the establishment of a competition system covering the entire ecosystem.
Fierce Attack Cup.
Big red cup.
The streamer's peak competition.
University league.
Even future regional leagues and global finals.
The plan is very ambitious.
The slogans were also loud enough.
But what should we really do?
Everyone is essentially feeling their way across the river.
Traditional FPS tournaments mostly revolve around winning, losing, and kills.
But Delta is a search and withdrawal area.
Simply copying the competition format of other shooting games would lose the most unique charm of this game.
Until the second edition of the Challenge Cup was introduced.
Account assets.
Effective elimination.
Random matchmaking.
Multiple rounds of elimination.
Individual rankings.
Jiang Feng did not forcibly transform Delta into another traditional competitive game.
Instead, it incorporates searching, fighting, evacuation, management, and human choices into the game itself.
Yi Feng looked at the big screen and suddenly said:
"It's not like the Championship Cup, it's more like a reality show."
"But Delta Force, as a game, inherently possesses a narrative ability that other esports games do not have."
"We've been thinking about how Delta should learn from other established esports titles."
"Now it seems..."
"We don't need to become the next anyone else."
"We should create our own esports scene for Delta."
The meeting room was quiet.
A moment later.
applause.
"However, problems still exist. This competition format is suitable for individuals, but not for teams. We still need to explore a true 3-person team competition format."
The feedback from the group came even faster than applause.
The morning after the second round ended.
An internal group document was sent directly to the Delta project team.
The Delta Global Sports Ecosystem Development Plan has been officially upgraded to a Group-level S-level key project.
The budget specifically for this year's event has been tripled from the original plan.
[An independent competition center has been established, and special recruitment positions are available.]
[International Business, Branding, Legal, Live Streaming Technology, and Esports departments have fully opened green collaboration channels.]
[Accelerate the development of tournament apparel, a global spectator system, a multilingual broadcasting system, and regional leagues.]
Besides.
All project team members involved in providing technical support for the Zhengfeng Cup, developing event uniforms, and facilitating data integration received a special bonus equivalent to three months' salary.
The news spread.
The entire office area instantly erupted in excitement!
Yifeng's position remained unchanged.
Because he was already the head of the Delta project team.
Going further up.
There was no position that would allow him to be promoted immediately.
However, his individual performance was pre-selected as the highest level by the group.
The appointment of the group's global event ecosystem leader has been formally written into a document, moving beyond previous verbal authorization.
Going forward, the product, competitive, and ecological standards for all regional leagues and global events in the Delta will be established.
Everything will be handled by Yifeng!
money.
people.
Permissions.
Group support.
Everything was completed in one go.
In short, Delta Esports has taken the most crucial step from zero to one.
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